The ScreenCloud Firstup Feed pulls campaign posts from Firstup and turns them into posts on your screens, so announcements shared in Firstup reach deskless and remote workers without any extra design work.
About this Feed
Generate a Visual Experience for Digital Signage
Create posts within Firstup as normal, and ScreenCloud automatically generates the design so the information displayed on screen is engaging and attention-grabbing.
Reach Deskless and Remote Workers
Extend the reach of your Firstup campaigns to workers who may not have regular access to email or other digital communication tools.
Generate QR Codes for Links and Documents
Links and documents included in a campaign automatically become a scannable QR code, so viewers can access them on their own device. Use AI Instructions to control which campaigns come through.
Setting Up the Firstup Feed
Adding the Feed to a Collection
In your Collection:
Click the Feeds tab, then Add New Feed.
Select Firstup from the list of sources.
Click Add connection, select your Region, enter your Client ID and Client Secret from Firstup (see Firstup Account Requirements below), and give the connection a name.
Select one or more Topics to pull campaigns from. Topics marked as hidden can still be selected.
Optional: add an AI instruction to shape how incoming campaigns are handled.
Once everything's filled in, click Save new feed.
Each feed connects to a single, fixed set of Topics. If you want to show campaigns from a different Topic selection, set up a separate feed — see Single Source Limit in Connecting Feeds to Your Screens.
Editing a Saved Feed
Once a Firstup feed has been saved, the connection and Topic selection can't be changed from the feed's edit screen. To pull from a different selection, create a new feed instead.
If you need the Feed to pick up new or changed campaigns right away rather than waiting for its next automatic check, you can force a refresh by recreating the feed with the same credentials.
Adding to a Screen
For the Collection that has your Firstup Feed, assign it to a paired screen:
Open your Collection and select the Screens tab.
Click Connect a screen, and select the paired screen you want to display it on.
It will play in the Main zone of the screen, provided the screen already has a Layout assigned.
To learn how often the Firstup content will appear on screen, see Automated Playback and Content Rotation in Creating Collections for Your Screens. For the general steps that apply to any Feed source, see Setting Up and Connecting a Feed.
Firstup Account Requirements to Connect to ScreenCloud
You'll need to be an existing Firstup customer to use this Feed. Contact your Firstup account team to purchase access to the integration if you aren't already set up.
Connecting doesn't use a login. Instead, you'll need a Client ID and Client Secret from Firstup. Reach out to Firstup's CX Operations Team to have these issued.
Consider creating Topics in Firstup specifically for digital signage at each of your locations, rather than reusing general-purpose Topics. This keeps campaign content mapped cleanly to the right screens. ScreenCloud's team can help with this configuration.
What Content Does the Feed Pull from Your Firstup Account?
The Feed displays Campaigns assigned to the Topic or Topics you selected when setting it up.
Supported campaign blocks
Article (text), image, link, and video campaign blocks are supported. For an article campaign, only the first title and the first text body block are displayed; any other blocks in the same campaign aren't shown.
Video playback
A video uploaded directly to Firstup plays all the way through before the Feed advances to the next post. A linked video, rather than one uploaded directly, only plays its first 10 seconds before advancing.
Links and documents
Links and documents included in a campaign appear on screen as a scannable QR code rather than displaying directly.
Managing What Shows on Screen
Once the Feed is connected, you have several ways to control which Firstup campaigns end up on screen, and to review or adjust them afterwards.
Filtering Incoming Posts with AI Instructions
Use AI Instructions to control what comes through from your selected Topics before it reaches your screens. Write your own instruction or choose from the built-in templates to rewrite, filter, or translate campaigns as they arrive. For a Firstup feed, this could mean:
"Only show campaigns tagged as company-wide announcements."
"Filter out promotional campaigns, keep only official updates."
"Summarize long campaign text into a single screen-friendly line."
"Translate incoming campaigns from English to Spanish."
You can test an instruction against your existing Firstup posts before saving it, to see exactly which posts it would show or hide.
Managing Posts After They've Arrived
From the Collection's Posts view, you can manage individual posts the Feed has already created:
Hide a post to temporarily remove it from rotation without deleting it.
Show a hidden post again to bring it back into rotation.
Delete a post to remove it permanently.
Since the Feed only reads campaigns from Firstup, none of these actions change or remove the original campaign in Firstup, the connection is read-only.
Finding and Previewing Feed Posts
Every post the Feed creates appears in the Collection's Posts view alongside your manual posts, where you can filter the view by Feed of origin to see only the posts pulled in from Firstup. Each post also has its own Preview option, so you can check exactly how it'll look on screen before it plays.
See Connecting Feeds to Your Screens and Creating Posts for Your Screens for the full set of options available on posts created from a Feed.
Changing How Your Feed Appears on Screen
Posts created by the Firstup Feed pick up the Theme applied to the screen they play on, including its colors and text styling. See Creating a Theme for Your Screens for how to customize the look of your posts.

